Copyright © Philip M. Parker, INSEAD. Terms of Use.
"ADS" is a plural of: ad. |
Date "ADS" was first used in popular English literature: sometime before 1532. (references) |
| Domain | Definition |
Computing | ADS An expert system. Source: The Free On-line Dictionary of Computing. |
Source: compiled by the editor from various references; see credits. | |
(From Wikipedia, the free Encyclopedia)
Advertising is the promotion of goods, services, companies and ideas, most often through paid messages.Commercial messages have been found in the ruins of Pompeii, but the first advertising agency was started by Volney Palmer in Philadelphia in 1843.
Unpaid advertising can provide good exposure at minimal cost. Personal recommendations ("bring a friend", "sell it by zealot"), the unleashing of memes into the wild, or achieving the feat of equating a brand with a common noun ("Hoover" = "vacuum cleaner") -- these must provide the stuff of fantasy to the holder of an advertising budget.
Advertising media
Some commercial advertising media include: billboardss, printed flyers, radio, cinema and television ads, web banners, skywriting, bus stop benches, magazines, newspapers, town criers, sides of buses, taxi cab doors, elastic bands on disposable diapers, the opening section of streaming audio and video, and the backs of event tickets. Any place an "identified" sponsor pays to deliver their message through a medium is advertising. Covert advertising embedded in other entertainment media is known as product placement.The TV commercial is generally considered the most effective mass-market advertising format and this is reflected by the high prices TV networks charge for commercial airtime during popular TV events. The annual Super Bowl football game is known as much for its commercial advertisements as for the game itself, and the average cost of a single thirty-second TV spot during this game has reached $2 million (as of 2003).
Advertising on the World Wide Web is a recent phenomenon. Prices of Web-based advertising space are dependent on the "relevance" of the surrounding Web content. E-mail advertising is another recent phenomenon. Unsolicited E-mail advertising is known as "spam".
Some companies have proposed to place messages or corporate logos on the side of booster rockets and the International Space Station. Controversy exists on the effectiveness of subliminal advertising (see mind control), and the pervasiveness of mass messages (see propaganda).
Advertising objectives
Advertising ultimately seeks to establish what is called "mind share". Mind share is the status a brand can achieve when it co-exists with deeper, more empirical categories of objects. Kleenex, for example, can distinguish itself as a type of tissue. But, because it has gained mind share amongst consumers, it is frequently used as a term to identify any tissue, even if it is from an opposing brand. One of the most successful firms to have achieved this is Hoover (as mentioned above) whose name was for a very long time synonymous with vacuum cleaner (and Dyson has subsequently managed to achieve similar status, having moved into the Hoover market with a more sophisticated model of vacuum cleaner).Mind share can be established to a greater or lesser degree depending on product and market. In Texas, for example, it is common to hear people refer to any soft drink as a Coke, regardless of whether it is actually produced by Coca-Cola or not (the more accurate term would be 'cola').
A legal risk of mind share is that the name can become so widely accepted that it becomes a generic term, and loses trademark protection. Examples include "escalator", "aspirin" and "mimeograph".
Other objectives include short or long term increases in sales, market share, awareness, product information, and image improvement.
Advertising Techniques
Advertisers use several recognizable techniques in order to better convince the public to buy a product. These may include:
A popular belief among many segments of society is that subliminal messages are commonly used in advertising, though this is seen by experts as little more than an urban legend.
- Repetition: Some advertisers concentrate on making sure their product is widely recognized. To that end, they simply attempt to make the name remembered through repetition.
- Bandwagon: By implying that the product is widely used, advertisers hope to convince potential buyers to "get on the bandwagon."
- Testimonials: Advertisers often attempt to promote the superior quality of their product through the testimony of ordinary users, experts, or both. "Three out of four dentists recommend..." This approach often involves an appeal to authority.
- Pressure: By attempting to make people choose quickly and without long consideration, some advertisers hope to make rapid sales: "Buy now, before they're all gone!"
- Association: Advertisers often attempt to associate their product with desirable things, in order to make it seem equally desirable. The use of attractive modelss, picturesque landscapes, and other similar imagery is common.
- advertising slogans
Related articles
- Brand
- Nudity
- The Age of Propaganda
- Subvertising
- marketing
- neon signage
- promotion
- trailer
List of Marketing Topics List of Management Topics List of Economics Topics List of Accounting Topics List of Finance Topics List of Advertising Slogans
Source: adapted by the editor from Wikipedia, the free encyclopedia under a copyleft GNU Free Documentation License (GFDL) from the article "Advertising."
(From Wikipedia, the free Encyclopedia)
Attention-Deficit Hyperactivity Disorder (ADHD) is one of the most commonly diagnosed mental disorders among children. According to sources such as the CDC, the causes are currently unknown. There is no single medical test that can accurately diagnose ADHD, though there are assessment tools.
The authoritative definition of ADHD is to be found in the American Psychiatric Association's Diagnostic and Statistical Manual of Mental Disorders-IV (Text Revision) (DSM-IV-TR), which also defines three subtypes of ADHD:
Further details about diagnosis are given below in the section on Symptoms.
- Predominantly Inattentive
- Predominantly Hyperactive-Impulsive
- Combined Type
The name Attention Deficit Disorder (ADD) was first introduced in DSM-III, the 1980 edition. In DSM-III-R, published in 1987, the name was in effect changed to ADHD.
Older names that have been used for ADHD or ADD include hyperkinetic syndrome (HKS) and minimal cerebral dysfunction (MCD). ADHD is sometimes called attention-deficit syndrome (ADS) to avoid the connotations of "disorder".
According to the 2000 edition of DSM-IV-TR, ADHD affects three to seven percent of all children in the U.S. However, rates of diagnosis vary widely even within the U.S. In some school districts as many as 60% of all children have been diagnosed with ADHD.
Two to three or four times more boys than girls are diagnosed with ADHD, but the causes of this gender disparity are also unknown.
Today ADHD is considered to be a problem all over the industrialized world, although in no other country are children diagnosed with this "disorder" nearly as often as in the United States.
The variation in the rates of diagnosis and in estimates of the rate of prevalence raises numerous issues. In fact, almost everything about ADHD has been the subject of intense debate, as discussed later in this article. This debate led the NIH to develop a Consensus Statement in 1998, a link to which is provided in the External Links section below.
ADHD often continues into adolescence and adulthood, and can cause a lifetime of frustrated dreams and emotional pain. However, children diagnosed with ADHD often go on to live normal lives, and wonder why their parents and schools felt the need to medicate them.
According to some recent studies, ADHD is an inheritable dysfunction of dopamine metabolism mainly in the frontostriatal region of the human brain. New studies consider the possibility that norepinephrine metabolism also affects this disorder (see Krause, Dresel, Krause in Psycho 26/2000 p.199ff). One should note that almost all of the latest studies have been sponsored by drug companies.
DISCLAIMER
- Please remember that Wikipedia is offered for informational use only. The information in most cases is not reviewed by professionals. You are advised to contact your doctor for health-related decisions.
Symptoms
A diagnosis of ADHD is made based on a checklist of symptoms that can be found in DSM-IV-TR. A hyperlink to the Centers for Disease Control and Prevention (CDC) web page summarizing these criteria is given in the External Links section below. The CDC emphasizes that a diagnosis of ADHD should only be made by trained health care providers. This is important as many of the criteria can be readily misinterpreted.
- In children the disorder is characterised by inattentiveness, impulsive behavior and restlessness.
- In adults the main problem is often their inability to structure their lives and plan simple daily tasks. Thus inattentiveness and restlessness often become secondary problems.
Evidence for ADHD as an organic phenomenon
Brain imaging research using a technique called magnetic resonance imaging (MRI) has shown that differences exist between the brains of children with and without ADHD. Many scientists consider these results to be significant in themselves, but in addition PET studies have shown that there might be a link between a person's ability to pay continued attention and the use of glucose - the body's major fuel - in the brain. In adults with ADHD, the brain areas that control attention use less glucose and appear to be less active, suggesting that a lower level of activity in some parts of the brain may cause inattention (Zametkin et al.). However, there is no evidence that this low level of glucose in fact causes the low level of attention; it could in fact be no more than an indicator for low attention. Maybe even more interesting are the results of some studies using SPECT (Single Photon Emission Computed Tomography). One study (Lou et al. in Arch. Neurol. 46(1989) 48-52) found that people with ADHD have a reduced blood circulation in the striatum. But even more important might be the discovery that people with ADHD seem to have a significantly higher concentration of dopamine transporters in the striatum (Dougherty et al. in Lancet 354 (1999) 2132-2133; Dresel et al. in Eur.J.Nucl.Med. 25 (1998) 31-39).
Is ADHD inherited?
According to the NIMH Q&A cited below:
Research shows that ADHD tends to run in families, so there are likely to be genetic influences. Children who have ADHD usually have at least one close relative who also has ADHD. And at least one-third of all fathers who had ADHD in their youth have children with ADHD. Even more convincing of a possible genetic link is that when one twin of an identical twin pair has the disorder, the other is likely to have it too.
Treatment
There are many options available to treat people diagnosed with ADHD. These options include a variety of medications such as Ritalin, behavior-changing therapies, and educational interventions.
Data from 1995 show that physicians treating children and adolescents wrote six million prescriptions for stimulants. Of all the drugs used to treat psychiatric disorders in children, stimulant medications are the most well-studied. However, to date there are no good long-term studies dealing with stimulants in children. A 1998 Consensus Development Conference on ADHD sponsored by the National Institutes of Health and a recent, comprehensive, scientific report confirmed many earlier studies showing that short-term use of stimulants is safe and effective for children with ADHD. This says nothing for the growing number of children who are on stimulants for years at a time.
In December 1999, NIMH released the results of a study of nearly 600 elementary school children, ages seven-to-nine, which evaluated the safety and relative effectiveness of the leading treatments for ADHD for a period up to fourteen months. The results indicate that the use of stimulants alone is more effective than behavioral therapies in controlling the core symptoms of ADHD - inattention, hyperactivity/impulsiveness, and aggression. In other areas of functioning, such as anxiety symptoms, academic performance, and social skills, the combination of stimulant use with intensive behavioral therapies was consistently more effective. (Of note, families and teachers reported somewhat higher levels of satisfaction for those treatments that included the behavioral therapy components.) NIMH researchers will continue to track these children into adolescence to evaluate the long-term outcomes of these treatments, and ongoing reports will be published. This study has been severely criticized, as it was not double-blind and the sponsors failed to provide a control group.
There has been a lot of interesting work done with biofeedback and ADHD. Children are taught, using video game-like technology, how to control their brain waves. This has a very high success rate, but is not widely used, or covered by insurance. It does not meet the standards for a quick-fix, which is what most people involved with ADHD children are looking for. Dietary and television restrictions are also sometimes useful environmental solutions. Sugar, wheat, and other foodstuffs have been shown to cause adverse behavioral reactions. And TV can be seen as encouraging ADHD attention spans with their fast paced layout.
Positive aspects
Though ADHD is classified as a serious disorder, many people have a different perspective. Some see it as a gift. In his book ADD - Attention Deficit Disorder (1997), Thom Hartmann developed the idea that people having ADHD symptoms may have simply inherited a collection of genes that were selected for when hunting was particularly important. This idea is the basis of another of his works, The Edison Gene: ADHD and the Gift of the Hunter Child (2003).
People who believe that ADHD is a gift find hints of ADHD in the lives of many famous people in history. Though such post mortem diagnosis is questionable, it is intriguing to ponder the evidence that people such as Thomas Edison might have been diagnosed as having ADHD if the current DSM criteria had been developed sufficiently long ago. Other historical figures who have been proposed as ADHD candidates include: Hans Christian Andersen, Ludwig van Beethoven, Winston Spencer Churchill, Walt Disney, Benjamin Franklin, Robert and John F. Kennedy, Adolf Hitler,Theodore Roosevelt, Jules Verne and the Wright brothers.
Some contemporary ADHD candidates have also been proposed, including George W. Bush, William J. Clinton, Whoopi Goldberg and Dustin Hoffman.
To see ADHD as a gift may seem somewhat problematic to anxious parents but it is at least a perspective that should be kept in mind.
Skepticism towards ADHD as a diagnosis
Critics have complained that the ADHD diagnostic criteria are sufficiently general or vague to allow most children with persistent unwanted behaviors to be classified as having ADHD of one type or another. Many people have wondered why the number of children diagnosed with ADHD in the U.S. has grown so dramatically over a short period of time. It has often been suggested that the causes of the ADHD epidemic lie in cultural patterns that variously encourage or sanction the use of drugs. Some people have asked whether many of the kids who are put on drugs wouldn't be better off with a little more love and attention.
Some critics have suggested that the ADHD label should be abolished. No doubt, as causes and cures are better understood, better labels will in time be found.
Psychological Testing for ADHD
Psychological testing generally consists of obtaining multiple types of assessments for the syndrome. This usually includes a clinical interview reviewing the DSM-IV criteria for ADHD. The interview also needs to rule out as much as possible other types of syndromes which can cause attention problems, such as depression, anxiety, and psychosis. Rating scales can be administered which provide measurement of the person's own view of their symptoms, as well as the views of parents, teachers, and significant others. Finally, computerized tests of attention can be helpful in providing a further independent assessment of attention. These different assessments may not be in total agreement but provide a well rounded view of the person's difficulties. A physician need not order psychological testing in order to make the diagnosis of ADHD, but many doctors use this kind of assessment to prevent over diagnosis and treatment.
External links
- DSM-IV-TR Criteria for ADHD
- NIH Consensus Statement, 1998
- NIMH Q&A
- A skeptical view of ADHD
- http://www.cdc.gov/ncbddd/adhd/default.htm
- http://www.nimh.nih.gov/publicat/adhd.cfm (a public domain resource)
- http://www.ADHS.info/ (German)
Source: adapted by the editor from Wikipedia, the free encyclopedia under a copyleft GNU Free Documentation License (GFDL) from the article "Attention-Deficit Hyperactivity Disorder."
| The following table is compiled from various sources, across various languages. When English abbreviations or acronyms come from a non-English source, this is noted. | |||
| Entry | Source | Expression | Field |
ADS | English | Accessory Drive System | N/A |
ADS | German | Signal zur Anzeige einer gültigen Adresse auf dem Adreßbus | Computing |
| Ads. | English | Advertisements | Publishing & Graphic Arts |
Source: compiled by the editor, based on several corpora (additional references). | |||
Crosswords: ADS |
| English words defined with "ADS": cause ♦ get ♦ have ♦ induce ♦ make ♦ stimulate ♦ wistful ♦ yearning. (references) |
| Specialty definitions using "ADS": excessive drinking ♦ TLAs ♦ VAX. (references) |
| Domain | Usage | |
Screenplays | They send messages through the personal ads, that's how they hook up. Last year she was in Mexico City, then Los Angeles, now New York (Desperately Seeking Susan; writing credit: Leora Barish) She's shiny Hair Style Section Vera Wang and I'm the sex column they run next to ads for penile implants (Sex and the City; writing credit: Mark Leiren-Young) | |
Lyrics | The bartender looks up from his want ads (All I Wanna Do; performing artist: Sheryl Crow) | |
Movie/TV Titles | The 100 Greatest TV Ads (2000) Unreal Ads (2000) Ads Infinitum (1998) | |
Song Titles | Want Ads (performing artist: Honey Cone) | |
Source: compiled by the editor from various references; see credits. | ||
| Domain | Title | ||
Books | |||
Periodicals |
| ||
High Tech |
| ||
Source: compiled by the editor from various references; see credits. | |||
| Thumbnail | Description & Credit | Thumbnail | Description & Credit |
 | Vendor ads value by cleaning and packaging beans. The Crescent City Farmer's Market meets in New Orleans, LA every Saturday morning. Fresh fruits and vegetables, herbs, baked and canned goods and other wonderful things are available. . Credit: USDA. |  | Concrete worker resting while his wife looks for apartments in the want ads. He works the night shift. They have been unable to find a reasonably priced apartment and are living in a tent. They are from Washington. Pacific Beach, California. Credit: Library of Congress. |
 | Old barn showing ads for malarial remedies near Summerville, South Carolina. Credit: Library of Congress. | ||
Source: pictures compiled by the editor from various references; see picture credits. | |||
 |
| "Ads" by Victor Silkin Commentary: "Place ur ads :)." |
Source: photographs selected by the editor, with permission from the photographers. |
| Subject | Topic | Quote |
Health | The center or institution where a study is to be carried out often runs newspaper ads recruiting potential participants for clinical studies that tell readers where to call or write for further information. (references) | |
Business | Foreign companies could place ads in this publication. (references) | |
Newspaper ads are the most effective way to promote automotive spare parts. (references) | ||
Newspapers are flooded with ads announcing discounts, special offers and road shows. (references) | ||
Economic History | Saudi Arabia | Bright colors such as red, blue, green and black dominate ads. (references) |
Egypt | Strategically placed newspaper and magazine ads can produce good results. (references) | |
Turkey | Television commercials or ads in major newspapers are also highly effective. (references) | |
Minorities | Israel and the occupied territories | For example, a September 1999 survey revealed that 40 percent of employment ads in one weekend newspaper listed "army service necessary." Jobs included ice cream sales, typist, bus driver, and customer service. (references) |
Worker Rights | Colombia | Traffickers disguise their intent by running media ads offering jobs, portraying themselves as modeling agents, offering marriage brokerage services, or operating lottery or bingo scams with free trips as prizes. (references) |
Russia | Many traffickers place ads in newspapers or public places for overseas employment; some employ women to pose as returned workers to recruit victims; some place Internet or other ads for mail order brides; some were recruited by partners or friends. (references) | |
Source: compiled by the editor from ICON Group International, Inc.; see credits. | ||
| Speaker | Phrase(s) |
Rush Limbaugh | It's mind-boggling to think that we need to spend money on ads to remind our military personnel to keep secrets! |
Source: compiled by the editor from various references; see credits. | |
| Speaker | Term | Phrase(s) |
Bill Clinton | 1993-2001 | For years, we've mostly treated citizens like they were consumers or spectators, sort of political couch potatoes who were supposed to watch the TV ads, either promise them something for nothing or play on their fears and frustrations. |
Source: compiled by the editor from various references. | ||
| "ADS" is generally used as a noun (plural) -- approximately 100.00% of the time. "ADS" is used about 575 times out of a sample of 100 million words spoken or written in English. Its rank is based on over 700,000 words used in the English language. Some parts-of-speech are not covered due to the samples used by the British National Corpus. (note: percents less than one-hundredth of one percent have been omitted) |
| Parts of Speech | Percent | Usage per 100 Million Words | Rank in English |
| Noun (plural) | 100% | 575 | 10,986 |
Source: compiled by the editor from several corpora; see credits.
Expressions using "ADS": small ads ♦ want ads. Additional references. | |
| Hypenated Usage | |
Ending with "ADS": telly-ads, Want-ads. | |
Containing "ADS": shock-ads-for-profit. | |
| Source: compiled by the editor from various references; see credits. | |
| The following statistics estimate the number of searches per day across the major English-language search engines as identified by various trade publications. Hyperlinks lead to commercial use of the expression at Amazon.com. |
| Language | Translations for "ADS"; alternative meanings/domain in parentheses. | |
Arabic | إعلانات (small ads). (various references) | |
Czech | malý oznamovatel (small ads). (various references) | |
French | petites annonces (small ads). (various references) | |
German | Werbungen (commercials, publicities). (various references) | |
Italian | annunci economici (want ads). (various references) | |
Japanese Kanji | 広告欄 (advertisement column, advertising section, classified ads), 三行広告欄 (classified ads). (various references) | |
Japanese Katakana | さんぎょうこうこくらん (classified ads), こうこくらん (advertisement column, advertising section, classified ads). (various references) | |
Pig Latin | adsay.(various references) | |
Russian | реклама (ad, adt advertisement, advertisement, advt, advt advertisement, circular, neon sign, reclame, show card). (various references) | |
Swedish | annonser. (various references) | |
| Source: compiled by the editor from various translation references. | ||
Derivations | |
Words beginning with "ADS": adscititious, adscript, adscripts, adsorb, adsorbable, adsorbate, adsorbates, adsorbed, adsorbent, adsorbents, adsorber, adsorbers, adsorbing, adsorbs, adsorption, adsorptions, adsorptive. (additional references) | |
Words ending with "ADS": abfarads, acidheads, airheads, alidads, aoudads, armloads, arrowheads, asclepiads, audads, bads, baldheads, ballads, barrelheads, beachheads, beads, bedspreads, bedsteads, beebreads, beglads, beheads, bespreads, besteads, bigheads, billheads, blackheads, blackleads, blockheads, blueheads, boatloads, boltheads, bombloads, boneheads, bowheads, brads, breads, bridgeheads, broads, bromeliads, bubbleheads, buffleheads, bulkheads, bullheads, busloads, byroads, cads, carloads, cartloads, caseloads, catheads, chads, cheerleads. (additional references) | |
Words containing "ADS": beadsman, beadsmen, breadstick, breadsticks, breadstuff, breadstuffs, broadscale, broadsheet, broadsheets, broadside, broadsided, broadsides, broadsiding, broadsword, broadswords, gladsome, gladsomely, gladsomeness, gladsomenesses, gladsomer, gladsomest, gladstone, gladstones, hadst, headsail, headsails, headset, headsets, headship, headships, headshrinker, headshrinkers, headsman, headsmen, headspace, headspaces, headspring, headsprings, headstall, headstalls, headstand, headstands, headstay, headstays, headstock, headstocks, headstone, headstones, headstream, headstreams, headstrong. (additional references) | |
| |
"ADS" is suggested in spellcheckers for the following: Abdes, acs, adas, adb, adcm, Adcs, Addb, addp, Ades, adesso, adf, adg, adi, adis, adl, ados, adq, adr, adse, adsf, adsl, adsm, Adso, adsr, adu, adus, adw, ady, adzs, Aedes, afds, ags, Ajd, Ajdp, ajs, Akdes, aks, aldhs, aps, Aqd, ards, ars, asd, Asdas, Asdc, asde, asq, asv, ats, atss, atz, aus, aws, axs, azs, bds, cds, daq, dasa, dasf, dass, daz, dss, dz, eds, esd, esda, iadz, icdcs, Idss, isd, lds, mds, nds, odz, pds, ps, rds, tds, uds, Udsp, vads. (additional references) | |
| Source: compiled by the editor, based on several corpora (additional references). | |
| # of Phoneme Matches | Pronunciation | Word(s) rhyming with "ADS" (pronounced a"dz) |
| 3 | a" d z | adds, adz, dads, fads, gads, grads, lads, pads, scads. |
| 2 | -d z | abounds, accedes, accolades, abides, accords, acids, adenoids, affords, afterwards, aides, aids, airfields, alcids, alkaloids, alludes, almonds, altitudes, amends, ands, annelids, anodes, antacids, aphids, applauds, aptitudes, arachnids, arcades, armbands, arrowheads, arthropods, ascends, asides, asteroids, astounds, attends, attitudes, avoids, awards, contends, copperheads, cords, cornfields, corresponds, corrodes, corticosteroids, cottonwoods, azides, backgrounds, backwards, backwoods, backyards, Badlands, ballads, bands, barricades, baseboards, bastards, battlefields, battlegrounds, beachheads, beads, beards, beds, befriends, behinds, bends, besides, bicuspids, bids, billboards, billiards, binds, biohazards, birds, blackbirds, blackboards, blades, bleeds, blends, blinds, blizzards, blockades, blondes, blonds, bloodhounds, bloods, boards, boatloads, bodes, bodyguards, bolds, bonds, bookends, boulevards, bounds, boyfriends, brachiopods, braids, brands, breads, breeds, brides, bridesmaids, brigades, brocades, bromides, brownfields, buds, builds, bulkheads, Bullheads, bunds, busloads, buzzards, buzzwords, campgrounds, cardboards, cards, carloads, carryforwards, cascades, caseloads, cathodes, cedes, charades, checkerboards, chides, childhoods, chords, clapboards, clouds, codes, coeds, coincides, colds, collards, collides, coloreds, commands, commends, compounds, comrades, concedes, concludes, confides, confounds, courtyards, cowards, creeds, crossroads, crosswords. |
Source: compiled by the editor (additional references); see credits. | ||
Scrabble® Enable2K-Verified Anagrams | |
Direct Anagrams: sad. | |
| Words within the letters "a-d-s" | |
-1 letter: ad, as. | |
| Words containing the letters "a-d-s" | |
+1 letter: adds, ados, aids, ands, bads, cads, dabs, dads, dags, dahs, dais, daks, dals, dams, daps, dash, daws, days, fads, gads, lads, mads, pads, rads, sade, sadi, said, sand, sard, scad, shad, soda, tads, wads. | |
+2 letters: acids, adios, adits, adust, adzes, aedes, aides, amids, apods, asdic, ashed, aside, asked, assed, balds, bands, bards, based, bauds, bawds, beads, brads, cades, cadis, caids, cards, cased, chads, clads, codas, daces, dadas, dados, daffs, dagos, dahls, daisy, dales, dames, damns, damps, dangs, darbs, dares, darks, darns, darts, dashi, dashy, dates, datos, daubs, dauts, dawks, dawns, dawts, dazes, deads, deals, deans, dears, deash, degas, devas, dhaks, dhals, dials, ditas, divas, doats, donas, dopas, dorsa, drabs, drags, drams, drats, draws, drays, duads, duals, dumas, duras, dyads, eased, egads, fades, fados, fards, gadis, gauds, glads, goads, grads, hades, hadst, hands, hards, heads, ideas, jades, judas, kadis, lades, lands, lards, lased, lauds, leads, loads, maids, mauds, meads, nadas, nards, padis, pards, qaids, quads, raids, rands, rased, reads, roads, sabed, sades, sadhe, sadhu, sadis, sadly, saids, salad, sands, sandy, saned, sapid, sards, sarod, sated, saved, sawed, sayid, scads, scald, sedan, shade, shads, shady, shard, skald, sodas, spade, spado, spaed, squad, stade, staid, stand, stead, sward, toads, tsade, tsadi, wades, wadis, wands, wards, woads, yards, yauds. | |
| Source: compiled by the editor from various references; see credits. SCRABBLE® is a registered trademark. All intellectual property rights in and to the game are owned in the U.S.A and Canada by Hasbro Inc., and throughout the rest of the world by J.W. Spear & Sons Limited of Maidenhead, Berkshire, England, a subsidiary of Mattel Inc. Mattel and Spear are not affiliated with Hasbro. | |
| 1. Definition 2. Crosswords 3. Usage: Modern 4. Usage: Commercial | 5. Images: Slideshow 6. Images: Photo Album 7. Images: Digital Art 8. Quotations: Non-fiction | 9. Quotations: Spoken 10. Quotations: Speeches 11. Usage Frequency 12. Expressions | 13. Expressions: Internet 14. Translations: Modern 15. Abbreviations 16. Acronyms | 17. Derivations 18. Rhymes 19. Anagrams 20. Bibliography |
Copyright © Philip M. Parker, INSEAD. Terms of Use.
